ChatGPT, Perplexity, Claude, and Google's AI Overviews are answering your customers' questions โ without a click. If you're not optimised for these systems, you're invisible to a growing share of your market.
Generative Engine Optimisation is the practice of structuring your brand, content, and authority so AI models cite, quote, and recommend you when generating answers.
Structure your content so ChatGPT, Perplexity, and Google AI Overviews surface your brand as the answer in your niche.
Advanced schema that makes your content unambiguous to AI crawlers. The clearer your data structure, the more confidently AI models can cite you.
Build the Experience, Expertise, Authoritativeness, and Trust signals that both Google's algorithm and AI systems use to decide who to recommend.
Content in the format generative models prefer: direct answers, proper entity attribution, factual with clear sourcing.
Get your brand referenced across authoritative indexed sources โ the web signal AI models weight most when deciding what to recommend.
Track how often your brand appears in ChatGPT, Perplexity, and SGE responses. Measure your AI share-of-voice vs competitors.
AI engines cite sources they can corroborate across the web. Here is that work turning into live citations in ChatGPT, Perplexity, Google AI Overviews and more.
AI-search visibility work for a global direct-to-consumer brand.
A global direct-to-consumer personal-care appliance brand, focused on the new layer of AI-driven search: the answers shown in Google AI Overviews, ChatGPT, Perplexity, Gemini and Grok. Ahrefs' AI-citation index records the brand referenced 807 times in Google AI Overviews, 619 times in ChatGPT and over 1,500 times in Google's AI Mode, across hundreds of individual pages. Off-page authority and entity work underpin this kind of presence: AI engines lean toward sources they can corroborate widely across the web.

Home and business security provider.
A Spanish home and business security-alarm provider. AI engines surface sources they can corroborate widely, so the off-page authority that lifted this site to 247 top-three rankings also made it citable across AI answers: 875 citations in total, spanning Perplexity (169), Grok (154), ChatGPT (137), Google AI Mode (108), Google AI Overviews (91), Copilot (85), Gemini (78) and Google AIO (53).

Everyday explainers in money, health and more.
A Spanish-language question-and-answer site covering money, health and everyday topics, a natural fit for AI answers. Its explainer content is cited more than 3,400 times across AI engines, led by Perplexity (1.6K), ChatGPT (1.1K) and Copilot (695). Broadly corroborated, clearly-sourced answers are exactly what generative engines pull from.

Specialist mobile-device repair tools and parts.
A global retailer of specialist mobile-device repair tools and parts. Its catalogue answers very specific "how to fix" and "which tool for" questions, exactly the queries AI assistants field, so the store is now cited across all eight tracked AI engines: 48 times in ChatGPT, 14 times in Google AI Overviews and 14 times in Grok, alongside Google AI Mode, Gemini, Perplexity, Copilot and Google AIO.
